High Throughput NGS Systems: Throughput, Time and Cost Graphic
A useful plot of high-throughput NGS systems, with Gigabases/run on one axis, and Hours/run on the other, and the price per Gigabase illustrated as bubble sizes.
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You may need help with marketing life science capital equipment. Or you need help in marketing reagents for academic, pharmaceutical, or translational research. And you need to address specific customer application areas, whether oncology, neurology, cardiovascular health, immune disorders or a host of other human diseases.
And your target customer segment has complex needs, in genomics, genetics, gene expression / transcriptomics, protein analysis, proteomics, metabolomics, or a combination of these (known as multiomics).
Marketing to scientists is complicated. Persuading this market to find, consider and then purchase your service or product offering requires expertise that comes from decades of experience across these domains.
Founded by the person who has written the popular blog The Next Generation Technologist, Silent Valley Consulting has the capability to solve your content marketing needs.
Do you have a need for a blog post, website copy, whitepaper, or a premium Buyer's Guide or eBook as a lead magnet? Help your customer journey mapping with engaging writing that meets prospective customers right where they are, answering the questions they already have.
Do you need an expert scientist to conduct a video interview at a tradeshow, or to interview a customer for a podcast? Here's a list of videos Dale Yuzuki has published on YouTube to get a feeling for the kind of video product he can produce, and here's a link to the Olink Proteomics podcast Dale initiated and co-hosted (for the first 17 episodes).
Do you need help with defining your customer's buying journey? Or what about getting to the real value proposition of your offering? Do you need help with competitive analysis in a fast-moving market, along with competitive positioning? What about determining key messaging? We can help with all of these challenges.
Are you stymied by your product/market fit for a product under development? Are you on the hunt for new adjacent markets for your product development team? Do you need help with long-term planning? We can help in all these areas - book an exploratory call today.
The great Dale Yuzuki is a channel unto himself
Dale has been an unsung hero for many years while quietly accumulating a massive following.
One of the best scientific journalists in genomics... Nobody. Can. Beat. Him. On. Twitter.
I admire your expertise AND your stamina!
the secret of getting ahead is getting started
Mark Twain